History of Cycling Eventures

In 2009, Margaret River farmer and keen amateur cyclist, Brendon Morrison, decided to hold a little bike race, and he named it the Tour of Margaret River. Even though there were only 30 riders and five teams that first year, the format was a hit and word got around. Cycling Eventures was established and the Tour became an annual event that grew from strength to strength. With events such as Lighthouse to Lighthouse, Delirium 24 Hour Race, the Tour of Margaret River, DIRT, SEVEN and now the Tour of WA, Cycling Eventures has become one of Australia’s most successful cycle event organisations

Still proudly 100% Western Australian owned and operated, Cycling Eventures has a core team of two staff (Brendon and Rebecca), and a dedicated team of passionate volunteers and contractors who give their time and energy every year to make sure our events are safe, well organised, beautiful and unforgettable.

Ride WA

Ride WA is Cycling Eventures’ way of encouraging people to ride their bikes in WA’s beautiful regions. Whether on-road or off-road, for competition or leisure, our Ride WA social media platforms show all cycling enthusiasts the most stunning locations, the most exhilarating routes, the highest quality events and the most welcoming townships our state has to offer.

Our Ride WA tagline is “The United Tribes of Cycling”. This is also our call to action. We strive to provide a place where all the cycling tribes can come together in a supportive and welcoming community. After all, we all just love riding our bikes.


A Visual History of our Events